If you are in the telecoms industry, then you will no doubt be familiar with the term CEM; Customer Experience Management. As mobile market penetration increases, operators are looking to a superior end-to-end experience to grow the value of existing customers and attract new subscribers to their network. We are seeing the rise of multi-play packages, digital self-service and cost effective long term contracts. But what about the network itself?
How does the network impact customer experience?
It is so often the case that a customer’s experience with the network itself is the one that impacts them the most. No coverage in the home, persistent dropped calls or no access to 4G can easily cause a customer to switch providers. In this CEM survey, we ask network professionals, ‘how is the network impacting the customer’s experience, and what are CSPs doing to manage this?’
Take part for a chance to win £100 amazon vouchers
This short CEM survey consists of just 10 questions and will take just a few minutes of your time. Complete the full survey and you will qualify for our prize draw, with the chance of winning £100 Amazon vouchers. You will also receive a free copy of the results.
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